Outdated and fragmented business listings made it difficult for users to discover local services, and for businesses to promote their offerings in a digital-first world.
A mobile-first business directory platform with smart categorization, search, review, and display tools designed to connect consumers with relevant local businesses in real time.
Increased business visibility, improved customer engagement, and streamlined access to commercial information for thousands of users and enterprises in Addis Ababa.
In an era where smartphones are the main gateway to information, businesses in Addis Ababa faced a significant disadvantage—being hidden in outdated or inaccessible directories. Consumers lacked a fast, reliable way to find local services, and businesses missed opportunities to reach modern audiences.
AACCSA envisioned a centralized, user-centric mobile directory that would bridge this gap. The platform would not only allow users to discover local enterprises with ease, but also give businesses a modern stage to showcase their services, promote their brands, and directly engage with customers.
To realize this vision, AACCSA partnered with 360Ground to develop a powerful mobile app: one that goes beyond listings to become a dynamic engine for local commerce.
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